Good Morning.
The robot overlords might not have their own taste (yet)—but they might can predict humans' taste.
In the next few years, what kind of ingredients will people crave? What kinds of meat will they purchase? Are customers really demanding another weird Doritos flavor?
Okay, so the jury's probably still going to be out on that last one. But in general, these are the kinds of questions that Swiss flavor manufacturer Givaudan is trying to answer... through AI. The company's new Customer Foresight platform will attempt to blend both artificial and human intelligence to predict customers' food trends... even a decade before they show up.
Does this mean they'll be able to tell us what state fairs are going to start deep frying 10 years from now?
Stories:
|
Irish Government Shamrocking Climate Change |
Cows in Ireland may not have the luck of the Irish.
Ireland’s government has proposed killing 200K dairy cows over three years (that’s 65K cows per year) to meet its climate change agenda of cutting 25% in greenhouse gas emissions from ag by 2030. (Erin Go) Bragh, that’s a lot of cows.
Over our dead pots of gold: Not surprisingly, dairy farmers in Ireland are revolting against the proposal, saying it would cost taxpayers $213M annually. Meanwhile, the department of agriculture is presenting the idea as a voluntary effort, and they’d pay ranchers per head of cattle culled.
The president of the Irish Farmers’ Association worries beef and dairy production would shift to other countries, increasing emissions elsewhere and making the effort moot.
Soundbite: "This is a potentially devastating blow for Irish farming and the rural economy." – Tim Cullinan, Irish Farmers’ Association
Skimming climate change: While agriculture has it rough(age), other sectors face even higher greenhouse gas emission cuts: transportation must reduce emissions by 50%, commercial and public buildings by 40%, and industry by 35%.
Clearing the (dairy) air: Farmers are hoping proposed changes in how methane is cowculated, combined with new technologies, will help them avert the need to reduce their herds.
|
→Nixing nitrogen. In Brazil, researchers have found a way to replace nitrogen fertilization on cowpea farms by inoculating seeds with Rhizobium bacteria, which can absorb nitrogen from the air.
→ Chicken clucking along. Chicken consumption is set to increase 1.3M pounds from last year, as consumers search for protein alternatives to more expensive meats.
→ On the chopping block. After profit margin struggles spurred by low demand and high costs, Cargill is selling its poultry farming business in China to a private equity firm.
→ In the pen. A former USDA animal inspector is headed to federal prison after pleading guilty to accepting $40K in bribes to allow cattle from Mexico to enter the U.S. without the correct quarantine or inspection.
→ Corn we talk about it? The trade dispute over Mexico’s attempt to ban GMO corn imports from the U.S. is escalating (again), as the two will head to trade dispute settlement consultations.
→ Lettuce open a new location. Little Leaf Farms, which uses indoor production to grow lettuce, is opening a new state-of-the-art greenhouse, which will span 10 acres in Pennsylvania.
|
FDA Reigns in Animal Antibiotic Use |
mustafagull from Getty Signature
|
Expect farm supply stores to be busy this weekend as ranchers prepare for the FDA's Guidance for Industry #263, a new rule limiting access to commonly used livestock medications. The rule kicks in on Sunday.
Rule #263: The new regulation places 21 over-the-counter medications, primarily antibiotics, on the prescription-required list for all livestock beginning June 11. Impacted meds include the various iterations of penicillin, tetracyclines, and sulfas.
Getting meds: Producers needing to purchase the now-limited meds from farm supply stores will need a Veterinary-Client Patient Relationship (VCPR), a fancy form showing that the rancher works with a veterinarian who is willing to be the primary vet contact for the operation.
Most vaccines, pre/probiotics, and dewormers will still be available over the counter.
Soundbite: "Producers who do not already have a good relationship with a vet need to get in contact with someone and have someone who is familiar with their operation. That way, in the case someone gets put in a bind, the vet already knows the operation and the rancher and can prescribe appropriately." — Dr. Jay Hudson, Lazy H Large Animal Services
Implanting implant rules: The FDA also added regulations surrounding beef growth implants, defining specific production stages and regulating if and when a growth-promoting implant can be given.
Rules on top of rules: The new rules are the final step of a 5-year action plan promoting antimicrobial stewardship by the FDA in an attempt to prevent drug resistance. The aim was to target medications deemed medically important to humans.
The 2017 Veterinary Feed Directive rule followed up the 1996 Animal Drug Availability Act and placed 96% of veterinary drugs under prescription or veterinary feed directives.
|
SPONSORED BY GRAIN MARKET INSIDER
|
Your Commodity Market Guide
|
You wouldn’t seed your fields or monitor plant conditions in the dark if you can help it. So why make marketing decisions in the dark?
Grain Market Insider’s 3x/day texts and emails are here to bring to light the latest market recommendations, daily commentary, weather info, and more. We believe this will help corn, soybean, and wheat farmers like you make the best decisions for their operation.
No more wondering or hesitation. Just clear, unbiased information and facts to make market trends clearer and decision-making easier.
Grain Market Insider is here to give you the info you need to feel confident in the marketing decisions you make. No more shots in the dark.
Magnetic Ag subscribers get a free 60-day trial – double the length of time others receive. Take advantage of the exclusive 2 months here.
Disclaimer: Grain Market Insider is a service of Stewart-Peterson Inc., a publishing company. Futures and options trading involve significant risk of loss and may not be suitable for everyone. Therefore, carefully consider whether such trading is suitable for you in light of your financial condition.
|
The USDA Conservation Reserve Program (CRP) is the largest single conservation program with an annual budget of roughly $1.8B. Yes, that’s billion with a b.
The program provides financial incentives for removing eligible land from production. How many acres of CRP land currently exist in the U.S.?
- 200K acres
- 1B acres
- 22M acres
- 40M acres
Answer at the bottom of the email.
|
"It’s corn!" Color-Changing Corn |
"It’s corn …" Pigment-changing corn, that is, and we can tell you all about it.
Beck’s Hybrids and Insignum AgTech have just signed an agreement to test Insignum’s corn traits in some of Beck’s hybrids.
Colorful collab: Insignum’s "genetically implanted color codes" help growers identify crop issues—including insect pressure, disease, and low fertility—through pigment changes in the leaves.
Soundbite: "With this trait, a corn plant generates purple pigment, indicating that a fungal infection has started but is not yet apparent. Additional traits will utilize other natural pigments, such as red or blue, that give an early indication of yield-limiting factors such as insect pests or fertility loss." – Insignum AgTech CEO Kyle Mohler
The More You Know: Pigment differences can signal to farmers parts of the crop that need sprayed, which can help cut chemical usage and costs.
Making moves in A-town: Both Beck’s (the nation’s largest family-owned seed company and third largest seed brand) and Insignum AgTech (a seed genetics startup) are headquartered in Atlanta, Indiana.
Beck’s is testing the gene-editing technology this growing season and will present initial results to "select stakeholders" early this fall at Insignum’s Field Demonstration Days.
|
Have friends or coworkers who'd love our newsletter too? Give them your unique referral link (below) and get Magnetic gear when you hit certain referral counts.
Your link:
*Curious where you stand? You can always check your referral hub and see rewards here.
|
|
|
Written & Edited by Ashley Scoby, Amelia VanLandegen, Sheridan Wimmer, and Jen Hill
Were you forwarded this email? Sign up here.
|
ADVERTISE
Not feeling Magnetic anymore?
Break our hearts and unsubscribe here.
Magnetic Ag 11500 N Ambassador Drive, Suite 306 Kansas City, MO 64153 United States
|
|
|
|